Growth drivers and megatrends

Growth drivers

You can find more specific growth drivers and market overviews for each business line here.



Global megatrends, like urbanization and the growing middle class in the emerging markets, are Valmet's long-term growth drivers. 

Resource-efficient and clean world

Climate change, environmental awareness and resource scarcity are driving the need to improve resource efficiency and reduce emissions. Increasing environmental awareness is driving more strict sustainability requirements from both authorities and consumers, resulting in an increasing need for clean and renewable energy and bio-products. Scarcity of minerals, fossil fuels, biomass and other natural resources is driving the need to use recycled and renewable raw materials and side streams, as well as the need for constant improvement of process efficiency. The increasing importance of sustainability and
corporate citizenship is affecting companies’ need to act in a responsible way.

Digitalization and new technologies 

Digitalization, automation and new high-impact technologies are driving efficiency and new business models. Digitalization is driving changes in consumption, for example, continuing the shift from printed to electronic media and increasing e-commerce, leading to changes in business models and the creation of new revenue streams. The use of digital technologies is bringing possibilities to improve efficiency in existing businesses through faster information sharing between systems and machines, as well as the growing availability of digital information. New high-impact technologies such as various biotechnologies, virtual reality and 3D printing are opening up opportunities for new high-value products and production methods. The number of Internet of Things (IoT) connected devices is expected to grow three-fold by 2030 worldwide1.

Urban, responsible and global consumers

Urbanization, increasing living standards, changing demographics, and globalization are driving changes in consumer behavior and our customers demand. Urbanization is driving increasing concentration of energy demand, waste and emissions, sales of consumer goods through modern retail channels, and hygiene and sanitation levels. The growing middle class and higher levels of education are leading to increasing purchasing power, living standards and consumer awareness, while the aging population, globalization and individualization are creating changing consumer preferences and making products, services and information increasingly
available all over the world.


Source: Valmet Annual Review 2016 and 2020
1) Statista 2021 
2) United Nations, World Urbanization Prospects, 2014 revision